Advertising Standards Bureau

Advertising Standards Board determinations

Advertising Standards Board determinations

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Results for May 2008

Ref# Date Advertisement
117/08 19 May 2008 Brydens Compensation Lawyers
Brydens Compensation Lawyers - Radio -"Butcher of Bega" term used to describe ex-Dr Graham Reeves
118/08 19 May 2008 Brydens Compensation Lawyers
Brydens Compensation Lawyers - Print -"Butcher of Bega" term used to describe ex-Dr Graham Reeves
120/08 19 May 2008 Bras n' Things
Bras 'n' Things - Winter 08 catalogue - Thigh Shaper slim high waist - nipples can be seen
121/08 19 May 2008 McDonald's Aust Ltd
McDonald's - burgers made as you order take no longer to prepare
122/08 19 May 2008 QANTAS Airways Ltd
QANTAS - two people on scooter not wearing helmets
125/08 19 May 2008 Mortgage Now
Mortgage Now - "Is your lender (screw)ing you?" - and image of two monkeys copulating
127/08 19 May 2008 Big Flower Super Nursery
Big Flower - (review of 82/00) - naked black woman holding bottle with sun decal coming out of top, surrounded by wares, including a flower pot balancing on her buttocks
128/08 19 May 2008 Telstra Corporation Ltd
Telstra - Bigpond Internet - "Everybody's Talking" from Midnight Cowboy - father carries his son, dressed as cowboy, on his shoulders through crows
129/08 19 May 2008 Cockatoo Ridge Wines Ltd
Cockatoo Ridge Wines - attractive woman in long flowing dress walking through field "She loves a Cockatoo. Cockatoo Ridge Wines. Why wouldn't you?"
130/08 19 May 2008 Cockatoo Ridge Wines Ltd
Cockatoo Ridge Wines - young woman in blue/white check shirt with a cockatoo on her shoulder "She loves a Cockatoo. cockatoo ridge Wines. Why wouldn't you?"
131/08 19 May 2008 Red Bull Aust Pty Ltd
Red Bull - swaggy evading police, leaves can behind which police kick into billabong
132/08 19 May 2008 Koala Glass
Koala Glass - (review 170/00) - koala throws away baseball bat which smashes a car windscreen
133/08 19 May 2008 Trading Post Australia Pty Ltd
Trading Post - swing - young boy keeps pushing his little sister in the back, pushes tables & chairs, holds closed garage door so Mum can't get her car out etc so parents use Trading Post to buy a swing so he can push his sister
134/08 19 May 2008 Fosters Australia, Asia & Pacific
Fosters - VB - classical orchestra playing beer theme music on beer bottles - at the end they drop the bottles and smash them
135/08 19 May 2008 MasterCard Worldwide
Mastercard - Risk Factors - eating sea urchins, getting a shave with cut-throat razor, reckless taxi ride
136/08 19 May 2008 Service Central (Aust) Pty Ltd
Service Central - modified 56/08 - couple pouring chocolate over each other and rolling on carpet
138/08 19 May 2008 BUPA Australia Health Pty Ltd
BUPA - (review of 156/00 & 20/03)- small children describing how monster/crocodile "ripped their whole guts out" and "how their "head went one way and legs the other way", "it squeezed the blood out of me"
139/08 19 May 2008 IAG Insurance
IAG - SGIC - "We're fiercely competitive"employees trying to outdo each other in wishing colleague happy birthday
140/08 19 May 2008 IAG Insurance
IAG - SGIC - "We're fiercely competitive" - size of fish being compared
141/08 19 May 2008 IAG Insurance
IAG - SGIC - handshake
142/08 19 May 2008 Colgate Palmolive Pty Ltd
Colgate-Palmolive - Aroma Therapy Shower Gel (Print) - naked woman in shower with arms covering chest, and flower petals falling around her
143/08 19 May 2008 Carpet Court
Carpet Court - court jester's head on chopping block - hat falls off instead of head
145/08 19 May 2008 KMart Australia Ltd
KMart - ladies in underwear walking on footpath past a window
146/08 19 May 2008 Advanced Medical Institute
AMI - Quick Willy - cowboy called Willy "shoots off too quick"
147/08 19 May 2008 Funtastic Limited
Funtastic - Bratz dolls with clothing that changes colour in the sun
149/08 19 May 2008 Gucci Australia Pty Ltd
Gucci - perfume - skinny models dancing around
150/08 19 May 2008 Bunnings Group Ltd
Bunnings - *uck
153/08 19 May 2008 Marc Ecko
Marc Ecko shoes - graffiti
156/08 19 May 2008 Fosters Australia, Asia & Pacific
Fosters - VB - Reg Regan "Bloody"
157/08 19 May 2008 InsuranceLine Pty Ltd
InsuranceLine - Telephone/Caravan - man hit with telephone
158/08 19 May 2008 InsuranceLine Pty Ltd
InsuranceLine - Telephone/Carpark - man hit with telephone
159/08 19 May 2008 Nando's Australia Pty Ltd
Nando's - F word ineffectively bleeped
160/08 19 May 2008 Saab Automobile Australia Pty Ltd
Saab - Butterfly, German Shep, Killer Whale
163/08 19 May 2008 KMart Australia Ltd
KMart - underwear catalogue
164/08 19 May 2008 Murdoch University
Murdoch University - Amazing Discoveries - Chicken
165/08 19 May 2008 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Finish PowerBall Tablets - Diane & Sue
166/08 19 May 2008 Connex Trains Melbourne Pty Ltd
Connex - tractor featured without a roll bar
168/08 19 May 2008 Big Mobile Pty Ltd
Big Mobile - girls imitating orgasm
169/08 19 May 2008 Road Safety Task Force
Road Safety Task Force - motorcyclist avoids blindfolded drivers
170/08 19 May 2008 Refine Cosmetic Clinic
Refine Cosmetics Clinic - topless woman advertising breast enlargement
171/08 19 May 2008 Network Ten Pty Limited
Network Ten - How to Look Good Naked - full size naked man with Ten logo over gentials
172/08 19 May 2008 Bronzed Brazilian
Bronzed Brazilian - coloured photos of naked men & women
173/08 19 May 2008 Kellogg (Aust) Pty Ltd
Kellogg - All Bran - two men & a tall woman takes offence
175/08 19 May 2008 Kartaway Qld Pty Ltd
Kartaway Qld (202/99)- Dog hit by 4 x 2
177/08 19 May 2008 96 FM Perth
96 FM Perth - over breakfast daughter tells family she is pregnant
178/08 19 May 2008 Advanced Medical Institute
AMI - woman speaking - this ad lasts 30 secs - use it or lose it - wouldn't that be nice
179/08 19 May 2008 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Nurofen for children - flying babies

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